SRE roles seem to have exploded onto the scene, with frontend performance tossed into the description as if they were free breadsticks. Any idea why the shift of performance focus? Continue reading
Category Archives: best practices
This “double HTML” pattern must stop!
During a client audit, I re-encountered a common, annoying, and harmful, pattern: dupe HTML, instead proper responsive design. Can we please stop this? Happy reducing! Continue reading
Presenting a Web Performance MasterClass at the WeAreDevelopers World Congress
I will be presenting an all-day Web Performance MasterClass at the WeAreDevelopers World Congress in San Jose, CA from September 23-25, 2026. I have a discount registration codes available if you’re interested in attending. Continue reading
Early Hints vs. Resource Hints vs. Speculation Rules: Which is right for what, and when?
It’s no secret: the faster things arrive in the browser, the faster the browser can show them to your users. But there are lots of ways to get things into the browser faster. This article compares three similar, but quite different, techniques, explaining how they are similar, how they are different, when each should be used, and how together they create a powerful performance trio. Continue reading
Investigating… can CLS cause a high LCP?
Speedcurve’s Page Speed Benchmarks reported Costco.com’s LCP averaging at 6.85s. But could it be that CLS is at least part of the problem? Read to find out! Continue reading
Home page update
After YEARS of the same design and having only a blogroll as my home page, I decided to add a landing page in front. Things are likely to change, but would love to hear what you think so far! Continue reading
NoLoJS Repo Gets New Doc Pages
An upgrade to the NoLoJS repo, adding an auto-generated static documentation site, with loads of bells and whistles. Would love to hear your thoughts! Happy reducing! Continue reading
NoLoJS: Reducing the JS Workload with HTML and CSS
Introducing NoLoJS: an open-source design library of components that reduce reliance on JS, where possible, in favor of HTML and CSS. Continue reading
Hanging my web performance optimization shingle
If you or someone you know needs help with website performance optimizing, please feel free to reach out! Continue reading
Improving LCP for Video Hero Components
A hero video component is a popular request/demand. Unfortunately for our users, videos take longer than images to download, and cannot be preloaded like images can. But when the boss says “video”, what are you to do? This handy component tries to find the best of both worlds, responsively providing something for the user to look at while the video downloads, and improving the CWVs along the way! Continue reading